Branding / Web Design / Social Media / Copywriting
“A barista is a professional that specializes in high quality coffee, who works creating original beverages based on it, using various types of milks, flavors, spirits …” An exciting area little exploited in Spain that has to be meet!/p>
Xavi Iglesias embodies the quintessential culinary specialist, a talented entrepreneur with only one problem: he´s a secret! Taking advantage of this we reformulate his personal branding. A makeover and design strategy for his social networks. Do you already feel curious about him…?
Buencom works on the definition of Xavi Iglesias personal brand, and the cration of Degusto Arte, his coffee brand. Therefore elegant designs that provide great value to the image in the whole process are made.
The online branding is reinforced by the creation of an original website design, and the management of different social networks representing this professional and his activity on internet (Facebook, Twitter, Instagram, LinkedIn and Google+).
“Working with Xavi has been from the beginning the pleasure of discovering and learning more every day. The vast world of gastronomy synthesized in one person. Getting documented to write about his work is never difficult, Xavi is an open book and spreads his passion naturally. Anyone with the slightest interest in coffee, events, or the creative side of cooking cannot help feeling surpirsed and getting involved.”
Fernando Marchione – Buencom Copywriter